Business Abroad

Beyond the categorical claims of aggressive salesmen with penetrating eyes that ensure perfect translations from their translation agencies, translation still has a lot of art and little science . In this scenario, perfection is hard to achieve. What is indeed possible is to get professional quality translations . It's all about processes, tools and human capital. This is where your distributors or subsidiaries abroad can help you. Although...

According to data collected by Eurostat in 2017 , 38% of enterprises with a sales website had difficulties in selling in other countries , with insufficient command of foreign languages being one of the obstacles. If this difficulty is already apparent in terms of web content, the same is true for the translation of international documents in general. [TOC] Achieving a good internationalization, which brings effective results, requires a...

The translation of product sheets is a fundamental aspect for any e-commerce whose objectives are, above all, to improve the customer experience and increase the conversion rate. But why should we translate our e-commerce files when we already sell our products internationally? Here are the advantages of translating web product sheets. [TOC] Consumer preferences According to a study carried out by Nielsen in 2016, 57% of e-commerce consumers in...

An efficient SEO (search engine optimization) strategy, or what is also known as organic positioning, is composed of many elements. Website content is one of the most important elements. Quality content, content growth and the appropriate use of our keywords are indispensable to appear on Google’s first page. In this post, I will talk about some of the key elements to take into account, so that when we do the translation of our website , we also...

Negotiation, often perceived as a tug-of-war between two parties, is the basis of a commercial relationship. In the case of international negotiation, there are often more interests at play and the difficulties are usually greater. On one hand, this is because of the high degree of anticipation and preparation required by international negotiation. On the other hand, it is due to the fact that cultural differences and linguistic understanding...

More than five hundred years after the arrival of the Spanish language in Latin America, it has developed quite differently on the two sides of the Atlantic. When travelling to a Spanish speaking country on the American continent, including the United States, the differences between European and Latin American Spanish can lead to often funny, sometimes embarrassing and, in some cases, irreparable mistakes. If you’re planning on travelling to...

If you had a full tool box, you wouldn’t dream of tightening a screw with a saw, or cutting a piece of wood with a screwdriver. It is abundantly clear that in each case you would use the correct tool, making your job easier and preventing unwanted situations. [TOC] International trade provides us with a series of tools which, when used correctly, make certain procedures much easier, just like the two examples above. Such procedures include...

After forty years of discussions, the European unitary patent and its unified jurisdiction will be launched in 2018. After decades of negotiations, the necessary requirements for its approval have already been met and it has been ratified by all member states except for two (Spain and Croatia). The European unitary patent will make it possible to obtain protection in the 26 member states of the European Union by submitting a single application...

If you are a professional, business owner or entrepreneur and you are looking for opportunities abroad, you may have already considered learning one or several languages. This will give you an edge when dealing with customers and suppliers and is one of the keys to success. However, before you start, you must ask yourself the following question: Which are the most useful languages when breaking into a new market? Below is a non-exhaustive list...

The attacks on New York City on September 11, 2001 changed all of our lives. This attack to the world's financial centre called into question all the security procedures in place at the time with regard to international transit in people and goods. This fact is undoubtedly the origin of the creation of the figure of the Authorized Economic Operator at European level and of the advantages that this status confers on certified companies. [TOC] In...