Business Abroad

An efficient SEO (search engine optimization) strategy, or what is also known as organic positioning, is composed of many elements. Website content is one of the most important elements. Quality content, content growth and the appropriate use of our keywords are indispensable to appear on Google’s first page. In this post, I will talk about some of the key elements to take into account, so that when we do the translation of our website , we also...

Negotiation, often perceived as a tug-of-war between two parties, is the basis of a commercial relationship. In the case of international negotiation, there are often more interests at play and the difficulties are usually greater. On one hand, this is because of the high degree of anticipation and preparation required by international negotiation. On the other hand, it is due to the fact that cultural differences and linguistic understanding...

More than five hundred years after the arrival of the Spanish language in Latin America, it has developed quite differently on the two sides of the Atlantic. When travelling to a Spanish speaking country on the American continent, including the United States, the differences between European and Latin American Spanish can lead to often funny, sometimes embarrassing and, in some cases, irreparable mistakes. If you’re planning on travelling to...

If you had a full tool box, you wouldn’t dream of tightening a screw with a saw, or cutting a piece of wood with a screwdriver. It is abundantly clear that in each case you would use the correct tool, making your job easier and preventing unwanted situations. [TOC] International trade provides us with a series of tools which, when used correctly, make certain procedures much easier, just like the two examples above. Such procedures include...

After forty years of discussions, the European unitary patent and its unified jurisdiction will be launched in 2018. After decades of negotiations, the necessary requirements for its approval have already been met and it has been ratified by all member states except for two (Spain and Croatia). The European unitary patent will make it possible to obtain protection in the 26 member states of the European Union by submitting a single application...

If you are a professional, business owner or entrepreneur and you are looking for opportunities abroad, you may have already considered learning one or several languages. This will give you an edge when dealing with customers and suppliers and is one of the keys to success. However, before you start, you must ask yourself the following question: Which are the most useful languages when breaking into a new market? Below is a non-exhaustive list...

The year 2013 represented an historical high for Spanish exports, according to data by the Spanish Ministry of Economy and Competitiveness. Between January and December, sales abroad increased by 5.2 % annually, totaling 234,239.8 million Euros. This result represents an increase of 1.4 points compared to the previous year. In real terms this increase has been higher, specifically 5.4 %, due to a 0.2 % decrease of export prices according to Unit...