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As one of the world's most spoken languages, and especially as the language of global trade and business, English has become a source of debate in many non-English-speaking countries over its impact on their own languages. Here's how France and Quebec each approach the issue of anglicisms in their culture, from safeguarding their culture to adopting a pragmatic stance. Analyses and examples. [TOC...
[TOC] With over 25 million speakers in Romania, Moldova and in the diaspora, Romanian has been one of the official languages of the European Union since 2007. For companies wishing to target the Romanian-speaking markets, translating into this language is not just a linguistic need, it is a strategic approach that improves credibility, demonstrates cultural proximity,and opens doors to potential...
The Czech Republic is much more than a tourist crossroads of Central Europe. The country has a dynamic market, driven by diverse sectors such as the automotive, information technology and pharmaceutical industries. However, to effectively address this market, it is not enough to translate your content word for word. Translating content into Czech , a rigorous and nuanced activity, is a strategic...
Translating a document into Portuguese may seem simple for anyone who speaks the language. However, linguistic variations, cultural nuances and grammatical pitfalls can lead to a poorly managed translation that can quickly damage your professional image. In this article, you will learn about the benefits of translating your company’s content into Portuguese. You will also discover the unique...
In today's digital world, where competition is fierce and internet users' attention is limited , search engine optimisation (SEO) is essential for any company that wants to stand out. However, when it comes to targeting an international audience, simply optimising your website for local search engines is not enough. Therefore, it is crucial to understand that word choice has a significant impact...
[TOC] Introduction Communication is a fundamental aspect of human interaction, but it varies considerably from one culture to another. Understanding these differences is essential to avoid misunderstandings and promote smooth exchanges in an intercultural context. This article explores how cultures communicate differently, both verbally and non-verbally, and suggests strategies for successfully...
For many years, translation has played an essential role in communication between different cultures . However, complex challenges linked to cultural differences lie behind every translation. These differences go far beyond mere words and can have a profound influence on the way a message is perceived and understood. In this article, we will explore the subtleties and challenges of translation...
Over the last few decades, English has established itself as the universal language par excellence. Whether in the fields of diplomacy, business, science or popular culture, English is predominant. How has this language managed to become ubiquitous on a global scale, relegating other languages to second place? This article explores the historical, cultural and economic factors that have...
The Christmas holiday is celebrated on 25 December. It is the day on which Christians believe Jesus Christ was born and it is a tradition that is celebrated with great enthusiasm every year . The tradition of exchanging gifts at Christmas dates back to the Roman Saturnalia. The Romans gave gifts to each other and decorated their houses with evergreens and lights. The history of St. Nicholas is an...
Stereotypes between countries are often preconceived, simplified and erroneous ideas that have developed over time. They are often the result of a combination of our own experiences, media representations and cultural influences, and can have an impact on global relations. By understanding the mechanisms behind stereotypes, we will be better equipped to build a better future , one in which...