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According to the magazine Décideurs , the professional translation market was estimated to be worth 45 billion dollars in 2020. This amount of money is spread between more than 10,000 translation agencies worldwide. If you need a professional translation, hiring a translation agency can have many advantages over a freelance translator. What guarantees must a professional translation company offer...
You are probably wondering: What exactly is social media translation and why is it so important? With time and the technological progress, social networks have evolved into an important business tool for social media campaigns. They can be seen as virtual shop windows, which are not only used for advertising. No. They have revolutionised the way a brand communicates with consumers and potential...
I will keep the promise I made in my last article "4 basic tips for your marketing in China" . I will tell you everything about the most important holidays in China, which you may use for your marketing campaign. Moon festival : It is the second most important festival after Chinese New Year. This year it will take place on Tuesday September 21st 2021. People enjoy to admire the moon, share...
Norwegian is a Germanic language descended from Old Norse. This is the language spoken by the Vikings in the Middle Ages. The language appears complex, because there are two types of official written languages. On the one hand, the "Bokmål", which means "language of books" and it originated through Danish influence. On the other hand, there is the modern "Nynorsk", which literally translates into...
The power of attorney is the kind of document which always - or in most cases - will require a sworn translation. Let's remember what I told you in my article What are official translations? Sworn translations are not the same as legal translations. In this article I am going to tell you everything you need to know about the translation of powers of attorney. I will also explain when and where...
The Chinese market offers many opportunities. But you should know how to run good marketing campaigns in this giant country. More importantly you should know how to run digital marketing campaigns, which are constantly evolving, especially in China. Do you want to export your products and optimise your marketing campaigns in the Chinese market? In this article you will discover tips and useful...
Italian is the Latin language par excellence. Many companies save on Italian translations if they have previously instructed a professional translation into other Latin languages. They fall prey to the assumption that by doing so, they will only need online translators. The temptation to use only free machine translation tools can have a negative impact on the company's image. This means ignoring...
Have you ever heard about telephone interpretation and its advantages? In this article I will tell you everything you need to know. I will start with a definition: Telephone interpretation is a type of remote interpretation service. It is increasingly present in the professional world of translation and interpretation. It is becoming more and more important in the sector of public services,...
Having a blog is one of the key elements for an inbound marketing strategy . It is one of the first contact points with potential customers. Addressing the problems and expectations of your readers, will increase the probability of turning potential customers into real customers . Does your company have a website and are you used to creating blog content? Are you planning to start a blog soon?...
There are 280 million people who speak Russian, therefore, it has an undeniable economic value. The total trade in goods and services between English-speaking countries and Russia is immense. For example between the UK and Russia it was £15.3 billion in 2019 . Russia's hydrocarbons are of great importance for these numbers. Many companies show economic interest in Russian-speaking countries and...