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389
Last entries
01/03/2024
Translation
Translation, often perceived as the simple transfer of words from one language to another, is in fact a complex discipline requiring a diverse set of skills. Professional translators make communication between different cultures possible. In addition to language proficiency, a number of essential skills are needed to excel in this profession. [TOC] Language proficiency: the basis of the...
23/02/2024
Translation
Globalisation has opened up new opportunities for companies to extend their reach internationally. However, to succeed on global markets, it is essential to overcome language barriers. This is why it's important to choose the right translation service provider for your needs. In this article, we'll explore the criteria to be considered when choosing the right translation service provider for your...
16/02/2024
Cultural Differences
Over the last few decades, English has established itself as the universal language par excellence. Whether in the fields of diplomacy, business, science or popular culture, English is predominant. How has this language managed to become ubiquitous on a global scale, relegating other languages to second place? This article explores the historical, cultural and economic factors that have...
09/02/2024
Translation
Translation is a delicate art that requires a deep understanding of two languages, as well as sensitivity to cultural nuances. However, even the most experienced translators can fall into the trap of "false friends", terms that closely resemble each other in one language to another, but have very different meanings. In this article, we will explore these false friends and how to avoid them to...
02/02/2024
Translation
Translation is a delicate art that requires a deep understanding of languages and cultures. However, even the most experienced translators can sometimes make embarrassing mistakes that can completely change the meaning of a message. In this article, we will explore some of the worst translation errors in history, from humorous blunders to more serious consequences. [TOC] The Chevrolet "Nova" in...
26/01/2024
Project Management
Translation agencies play a crucial role in today's globalised world, facilitating communication between different cultures and languages. At the heart of these operations is the project manager, a professional whose role goes far beyond simple coordination. In this article, we will explore the responsibilities and skills required to excel as a project manager within a translation agency. [TOC]...
22/01/2024
AbroadLink News
In December 2023, AbroadLink purchased the licence for the integration of memoQ TMS with XTRF , the management system used by the company. XTRF is currently the most sophisticated and fastest growing management system for translation companies in recent years. From 2024, AbroadLink will enjoy both SDL Studio and memoQ TMS integration. The combination of the two technologies will give AbroadLink...
17/01/2024
International Marketing
Nowadays, the need to create multilingual websites has become a priority for many companies and organisations. Positioning a website in several languages involves more than simply translating the content ; it also requires an in-depth understanding of the technical and cultural aspects, as well as best practice in SEO . In this article, we'll explore the essential steps for effectively...
12/01/2024
International Marketing
In a world in which geographical barriers are disappearing and consumers have access to a multitude of information, advertising translation is emerging as a crucial element in the success of companies. Whether you want to expand your audience, strengthen your presence on the international market or simply better serve a diverse customer base, advertising translation offers considerable advantages...
10/01/2024
International Marketing
In the business world, it is becoming increasingly common for many companies to choose English names to represent their brand. This trend is not limited to international companies , but can also be seen among local and national companies . So, what is the reason behind this preference for English in the choice of company names? In this article, we'll take a closer look at the reasons behind this...